Adsense ?When should you use it?

by: Joanne King
Well I have several sites, some of them I apply the AdSense to; to make a few extra pennies and some of my websites I wouldn抰 even dream of placing Adsense to. For example, I will not use AdSense on a site that I wish to sell one product on, especially my own products. This can take your potential prospects away from what you want them to buy. Why would you risk losing them to your competition or to another site for a few lousy cents? Or dollars if you got the 揾igher?end priced AdSense ads on your site. All sites where I am selling a specific product will not have any out going links for me. I want to keep them on my site for as long as possible. However, I will use AdSense on sites that are more along the lines of 揊ree Content?websites. Usually these websites I set up, I use directly for making money with AdSense. What抯 interesting with AdSense is that your layout can have a detrimental affect on how much you can earn from using it. Of course testing and re-testing will be your ultimate tool in finding out what works best with your website. I tend to stay clear of the lay out that looks like Google抯 sponsored ads on the main Google website. Everyone identifies these ads as 損aid?and not as likely to have as many people to click through them. Adsense can be a nice little profitable tool if used correctly. ?Joanne King - http://www.joesy.com About the author:Get your Free book on 揂ffiliate Marketing ?Quick Start Guide?by visiting http://www.joesy.com.

Google Adsense Page Positioning

by: Kenneth Elliott
Correct positioning of your Google adsense ads can make or break your success with the Google adsense program. Why is this true? Some studies suggest that eye positioning on website gravitate to particular sections of web pages. And if you don抰 have the necessary ads in these positions you will not get the clicks. I talked to countless people that have great traffic, some with 300 to 1000 new visitors a day that say that they only make approx. at max $10 to $20 dollars a month on the adsense program. What a shame. But when I look at their websites the ads are either buried in wording that no one usually pays attention to or the ads are located in positions that just don抰 call any attention to their presence. So were the best locations for you Google adsense ads. Well, I have found the number one best place for the ads are near or in proximity to your main menu. Why near your main menu. Because you know that visitors eyes will and always look for the menu structure of your website. So the common places for placement should be to the top right, the very top under your menu, or the top left. These are the most common locations for you main menu. But what about the color scheme of the Google adsense ads? Yes, color is very important. You have to make the ads looks as seamless as possible. Here is an example on one of my website http://www.pottery-barn-outlet.com. Here I decided to position the ads at the very top right under my main menu. In direct eye contact. Also, remove the borders; just these two changes will increase your adsense proceeds one hundred percent. By using these tactics I was able to increase my adsense click through rate significantly depending on traffic level and people's interest. Take my advice and give it try. I believe you will see a change and hopefully make adsense a more pleasurable experience. About the author:Kenneth Elliott is the owner of http://www.marketassociate.com/website. He helps real people relize their dream of an successful affiliate experience. Discover why so many have found their ideal business with Kenneth Elliott today.

6 Easy Ways to Increase your Adsense Revenue

by: Scott Patterson
How much revenue do you generate from Google Adsense? Recently there has been a lot of discussion about people who earn over $10,000 a month just from Adsense. Furthermore, there are rumors of a few individuals who earn over $1 million a year just from using the power of Google advertisements. So what is Google Adsense and how can you use this program to earn a six-figure income? About two years ago, Google created this program to help websites to monetize their web-traffic. Here's how it works: Webmasters obtain a special code from Google which then displays targeted ads on their website. Whenever a visitor clicks on one of these ads, the webmaster earns a commission. Unlike other online businesses, there is no selling involved. All you need to do is get people to click on the ads. Although this is an excellent way to generate an income, many websites are not effectively maximizing their Adsense potential. As a result, they are leaving a lot of cash on the table. The question is how can you increase your Adsense revenue without increasing the number of web visitors? The key to earning an income with Google Adsense is to have your ads match the rest of the site, making them look like part of your content. Your focus is to avoid having the Adsense blocks look like blatant advertisements. The following are six ways that you can do this and increase your revenue at the same time: 1) Find the right place- Most website visitors read content that is in the middle of a webpage. As a result, the best place to put your Adsense block is in the top part of the page, at the beginning of your web content. You want to weave the Google Ads into your web content to give the appearance that they are extra links which expand on the information of the page. 2) Use the Large Rectangle-With Google Adsense, you have the option of picking different ad formats. Most of the time people opt to use the Leaderboard (728x90) or Wide Skyscraper (160x600) style ads. Unfortunately, this is the wrong choice, because both look like blatant advertisements. Instead smart webmasters have found that using the Large Rectangle (336x280) yields the best amount of click-thrus. 3) Ditch the border- Many people experience a sharp increase in Adsense revenue when they changing their border. What they change is very simple卼hey get rid of the border on their Adsense blocks. This is another way to make the advertisements look like useful web content. 4) Adapt the font- Whenever you write content, it should be the same font size and style as your Google Adsense block. This will help make it appear that the advertisements are a natural part of your website. 5) Match the colors- In addition to changing the fonts, you also should match the colors of your website. For instance, if your content is written in black, and your hyperlinks are blue, then the Adsense blocks should also be the same color. Again, this helps the advertisements appear to be normal web content. 6) Don't have too many distractions- On a webpage, it is important to give web visitor a limited number of options. By having too many links and graphics, the web visitor might go to a section that doesn't help increase your profits. While it is important to inform and entertain your web visitor, it is also vital that you monetize your site. So if the main focus of your site is to earn an income through Google Adsense, then get rid of all non-essential links and graphics. By taking the time to implement these six simple steps, you'll see a dramatic increase in the click-thru ratio of your ads. If added to all of the content of your site, your Adsense income will skyrocket! About the author:Scott J. Patterson earns over $12,000 a month, mostly through Google Adsense. To read about this and other home businesses you can try, download his fr*e ebook, The Secret-Guide to Home Businesses: http://www.duncemoney.com/adsense.html

Affiliate Marketing vs. Google Adsense: Let the Battle Begin

by: Scott Patterson
Lately there has been a lot of discussion on how to make tons of money with Google Adsense. In fact, many people are making the claim that Adsense sites can earn a higher revenue then an affiliate-marketing site. So that brings us to an important question: Which is a better online business - Affiliate-Marketing sites or Google Adsense sites? Let's explore each one and then find out which online business is better option: Google Adsense How do you like the idea of earning m*ney without dealing with customers or answering emails. This is possible when you run a Google Adsense site. With Adsense sites, you can have a virtual passive-income that requires little maintaining. But is this the best option for an online business? Here are the positives of Google Adsense sites: ?They are perfect for people who run information sites that have no related affiliate product ?You can set it and leave it. With Google Adsense, you can create a content page, and there is little need to update the content. ?Adsense sites are easy to scale. Since they require little upkeep, you can easily create multiple websites that each make a nice income. Here are the negatives of Google Adsense sites: ?They are not a great long term solution. Instead of getting your visitors to subscribe to a mailing list, you are focusing on getting people to click on ads. Real online businesses concentrate on building assets that can use for long-term growth. ?These sites are dependent on search engines. Most Google Adsense sites make the mistake of depending on search engines for the majority of their traffic. If the SE algorithms change then your income might drop significantly. Affiliate Marketing Being an affiliate marketer is great for those who want build a theme site. With this type of business, you can easily create web pages around a topic and get people to buy products through your products. If done correctly, you can easily build a loyal following that will help you make money for years to come. But can affiliate marketing make you more money then Google Adsense? Here are the positives of affiliate marketing: ?A great advantage of affiliate-marketing is that you can build a long term business that will bring in a revenue stream for years. ?With affiliate-marketers you need to focus on building an email list. This list is a major asset of your business. Every time you have an offer, you can go to your list and increase your profits.. ?Unlike Google Adsense sites, which only concentrates on high paying keywords, an affiliate marketing site can be centered on a topic that you have an interest in. Here are the negatives of affiliate marketing: ?You have to learn how to write persuasively and get people to purchase the product that you are recommending. For many people this is a difficult skill to learn. ?Each affiliate marketing site requires a lot of effort. You must spend a lot of time writing product reviews, building your email list and creating web content. So which is better: Affiliate marketing or Google Adsense? The answer is that both are great solutions for an online business. Instead of choosing one over the other, you should create websites that can take advantage of both. Here is how you can do this: 1) Create a content site on a topic that you are interest in, while paying a good amount per Adsense click. 2) Integrate your Adsense into the menu bars and the top of your web content. 3) Add web pages for affiliate-products and your opt-in email list. But, make sure that you leave out the Adsense blocks on these pages. This way you are ensuring that you are building your long-term assets. 4) Create optimized web page articles that focus on a specific keyword phrase. Place your Google Adsense in these blocks. 5) Provide your email list with good content and product recommendations. Once in awhile, email your list and provide a link to some of your web articles. That way, you can earn a little bit of m*ney from your subscribers while giving them good content. By focusing on both affiliate products and Google Adsense, you will be building both short-term and long-term profits. About the author:Scott J. Patterson is a self-proclaimed Dunce, yet last month he earned $12,124 from one of his online businesses. To find out how YOU can do the same, download his fr*e ebook- The Secret-Guide to Home Businesses: http://www.duncemoney.com/affiliate-adsense.html

AdSense is Stupid When...

by: Kamau Austin
There are times Google's heralded ad affiliate program isn't in your long term business interest. Oh no I said it! AdSense isn't the unstoppable revenue engine for every eBusiness. Before I am taken out and flogged by the eCommerce pundits -- please let me explain what I mean in my defense. I make revenues from AdSense at a very high click-through rate. I experience high click-through rates with AdSense without resorting to questionable tactics like tricking site users with photos (the AdSense trick and tip dujour). So my perspective is from one who has made decent income from AdSense to fund aspects of his business like advertising seminars -- and outsourcing to his virtual assistants. Yes, AdSense is a legitimate and significant revenue source. However evaluate AdSense with some type of balance. By now you may have heard about people like Joel Comm's six figure income with AdSense, or Jason Calacanis of Weblogs being on his way to generating 1 million dollars in AdSense revenue. Google's Ad revenue sharing affiliate program for publishers certainly seems to be an eSales Nirvana for many webmasters. But there are obvious and not so obvious times not to use AdSense ads on your sites. Let's list - examine - and explain them below. ~~~~> 1. On Sales or Mini-sites This is a no-brainer. If you are trying to sell a particular product that is important to your bottomline, you don't want AdSense ads distracting your customers from either joining your email list, or hindering your site's online sales process. However I do see hybrid sites that are mini-sites or full scale eCommerce sites, with AdSense at the bottom of their pages. This might not be so bad since only 1% - 15% of your site visitors will either buy from you or fill out a form. The thinking with this approach is you might as well make money from disinterested parties using up your server's bandwidth. ~~~~~> 2. SEO Business Sites If your livelihood depends on search engine optimization or marketing for a living you might want to think twice about displaying AdSense Ads on your site. I can tell you this from personal experience. I once was on top of MSN for search engine marketing in my local area. I concentrated on my local area because I found people felt more comfortable hiring an eCommerce consultant locally. One day my site fails totally out of the MSN index. After intense study I noticed that I obviously had a filter on my site from MSN. I analyzed all the top ranking sites in MSN and noticed the only difference between me and the other top ranking sites was I had Google AdSense ads on my site. Someone at MSN felt that my AdSense ads, and perhaps to a less extent, my book on SEO, was getting a free ride in the MSN search engine database. In fact I noticed that there were no sites with AdSense ads for at least the first 3 pages. Plus the sites with AdSense were only using 1 ad unit at the bottom of the home page (there were very few of them in the top 5 pages). I knew it was strange to not have AdSense ads on the top Internet marketing sites. This prompted me to scan other industries where I noticed the same trend. Many of the leading SEO gurus have sites that have been banned from the top listings by the search engines. It seems the more visible you become, the more of a target your sites are to the search engine auditors. Some of my sites are still on the top of MSN with AdSense ads but that doesn't mean they won't also be targets in the future. Let's face the facts. MSN and Yahoo! have competing ad networks to Google's, and this competitive situation is rife for a potential backlash against SEO sites with AdSense ads. Many SEOs will point to exceptions to this position. However you have been warned! Think about it, how long will MSN and Yahoo! sit back and watch SEO driven websites use their search indexes to fund Google? Did you know SEO in MSN and Yahoo(!) --- is much easier to obtain. Therefore optimized sites are creating an ad sales wealth transfer from MSN and Yahoo into the pockets of Google! It won't be long before Yahoo! and MSN begin to devalue ranking on AdSense sites in their databases -- if not outright ban them. If you are in the search engine business stay search engine neutral, or create multiple sites for different search engines. ~~~~~> 3. When AdSense Becomes Your Only Business Model When you become so myopic in your thinking that you build a business solely on AdSense revenue -- think again my friend. Why build a business solely on the largess of Google? I don't know if your realize it or not, but the sites making the real big AdSense money usually have a following that doesn't depend on the search engines. Internet mavens like Chris Pirillo or Joel Comm have been on the Internet a while and have followings for their websites. Therefore they can consistently make six figures with AdSense. These content powerhouses are an asset to Google and not the other way around. But do you think Google is going to sit back and watch just anybody make big bucks off of their top rankings? If you do a search on most keywords you will notice many of the top ranking sites are news sites, .gov sites, or .org sites these days. The only exception is in industries where these sites don't really exist like eCommerce industries (clothing, shopping, etc.). No doubt in most industries you will notice a conspicuous scarity of AdSense sites in the top rankings. In other words don't bet your future fortunes on AdSense. An IPO based on projections of AdSense revenue isn't in the future for the average eBusiness. Think of Google AdSense as supplemental income. Building a business solely on AdSense revenue isn't just silly -- it's just plain stupid. About the author:Kamau Austin is the publisher of over ten websites. See more of his eCommerce and Search Engine Commentary can be found at: http://www.einfonews.com/and http://www.searchengineplan.com/

Google AdSense: 7 Tips For Creating Sites That Make Money

by: Neil Bartlett
Having a Google AdSense site is a great way to make money. And to create an AdSense site, all you have to do is have a Google AdSense account (which is free), a website or a blog (which is free), and some articles (which are free if you write them yourself). Once you get your site up and running, the AdSense ads will be targeted to your content. Therefore, those looking for your content will come by, read your articles, and have a high probability of being interested in the targeted ads. Every time someone clicks an ad, you get paid! That is, as long as you have designed your site to maximize AdSense clickthroughs! Let's look at seven tips for creating AdSense sites that create money. #1: Keyword Density Before you place ads on your site, be sure your keyword density is good. You will want to be sure that the right kinds of ads are placed on your site. A free way to determine what the ads will look like on your site is to go to http://www.resultsgenerator.com/adsense/ and type in your keywords. You will then be able to see exactly what ads would show on your site. If you don't like what you see, then you know that you need to make changes to your keywords! You can get keyword suggestions from Results Generator from Overture or from the free trial version of Word Tracker. #2: Focused Not only will the ads be based on your keywords, but they will also be based on your content. You definitely want your keywords and your content to match as closely as possible. #3: Write Often The more information you have the better. Why? Because the more content you have, the more visitors you get. Many people suggest that you write a new article every day since no one wants to come back to your site to find the same old messages! #4: Choose The Right Format AdSense allows you to choose many different ad formats. Research has shown that wider ads are more successful. The top three formats are: " 336x280 large rectangle " 300x250 medium rectangle " 160x600 wide skyscraper Additionally, the 468x15 horizontal ad link under the navigation bar is also a good bet. #5: Color Counts You have the option to create a Google AdSense ad in any color of your choice. The best thing to do is to make your ad blend well with your site color scheme. You should make the border color and the background color the same color as your web site. You will want your text color to either be black or the color of your main content. When creating your Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color. #6: Position Counts, Too It is well known that visitors to a website scan the site to determine if it is worth reading. You definitely want them to see and scan your AdSense ads. Therefore, the best place to put them is in the top left part of your page or directly under your headlines. #7: Increase The Number AdSense allows you to use up to three AdSense units on a page, two AdSense search boxes, and one unit of ad links. Using all that you can increases the chances of earning money. Keep these seven tips in mind when creating your AdSense site and you will find that your clickthrough rates increase, thus increasing your money making potential. About the author:AdsenseSitesForSale.com makes it easy to generate Google Adsense Income, quickly & easily. Find all the tools and resources you need to get started fast. To receive your free Google Adsense site visit: http://www.adsensesitesforsale.com/

The Easiest Way To Have A Google Adsense Account Fast

by: Mark Tse
Google Adsense is one of the easiest way to allow webmasters to make money from content websites. You just need to add some simple javascript codes on the web pages, and then when visitors click the ads, you make money. No need to sell and think yourself, Google does all thinking for you. Very easy, right? Google Adsense is really a gold mine. People are creating niche websites just to display the ads and make easy money everyday - automatically. There are so many success stories about people earning thousands of dollars a month from Adsense! If you don抰 have an Adsense account yet, you should get one and start profiting from it! However, not all who applied for an Adsense account gets approved. You need to show your content websites to Google first to get approved. Then how if you don抰 have a content website? No need to worry, here is a secret method to get approved - fast and easily - just read on... Google has its own blogging service - Blogger.com (http://www.blogger.com/). You can start a blog on Blogger.com with any topics you like - and it is completely free. Once your blog is created, post two or more related articles on it. Wait for a day and then you can apply your blog for an adsense account using this link: http://www.marktse.com/recommend/google-adsense/ Wow, your Adsense account will get approved in several days. Happy profiting from Adsense! About the author:This article is written by Mark Tse. Mark shares free tips, articles and downloads about Internet Marketing. You can visit his blog and read his latest posts here: http://www.marktse.com/blog/

Introduction

Whats Google AdSense?
by: Diane Nassy
AdSense may be one of the fastest and easiest ways to monetize traffic to your web site whether you have products or services for sale or you simply provide free content to your visitors. Simply stated, Google AdSense enables website operators to place some code on their site that connects to Google抯 ad server content database and pulls keyword-relevant advertising onto the web pages. The webmaster gets paid a percentage of the fee that Google receives from the advertiser every time a visitor clicks on an ad. There is no charge for the webmaster to participate in AdSense. All costs are covered by the advertiser who participates in the AdSense sister program called AdWords. Google抯 sends out digital 搑obots?which use proprietary algorithms to parse the host web page and analyze the content in an effort to determine what keywords are relevant. It reports its findings back to Google抯 ad server which then serves ads matching those keywords. Given that the entire process is automated, the 揳d robots?do a pretty good job of getting the advertising content right most of the time. The History of Google AdSense Google AdSense has its roots in the old 揋oogle Content-Targeted Advertising?program which they introduced back in March of 2003. Although this program was similar in concept to AdSense, there was no automated way of participating. Each webmaster negotiated a deal directly with Google, and websites that served less than 20 million page views per month were not welcome to participate. As Google grew, they began to see how much money they were leaving on the table by excluding the smaller sites, which greatly outnumbered the sites serving over 20 million hits that were willing to serve other people抯 ads. Their answer to that problem was AdSense which has no minimum traffic requirements and is open to all sites meeting Google抯 content and decency requirements. How much can you make running Google AdSense? The answer to that question depends upon three factors: 1. How much traffic your site draws 2.How many visitors click on your ads 3.How much those ads pay per generated click With some ads paying as much as $5 or more, it抯 possible that you can generate a serious income with AdSense. There are relatively well documented cases of some people earning as much as $500 per DAY and more. Numbers like that are rare exceptions however. Even so, there is no reason why you can抰 earn somewhere around $1,000 per month, or more, once you get the hang of it. How to get started using Google AdSense Make a visit to Google抯 AdSense Site (https://www.google.com/adsense/) and sign up. Make sure that you read their Acceptable Use Policy and that you follow their content requirements. Google has their own 揂dSense Police?who will have no problem booting you out of the program if you fail to walk the line. Using Google AdSense on your site is like collecting free money. There抯 no reason not to do it and potentially thousands of dollars worth of reasons to do it. About the author:Diane provides marketing and internet profit tips. For more Google AdSense tips, visit http://www.adsense.deeljeabiz.comEmail : deeljeabiz@gmail.com

Blogging for Dollars

by: Sharon Housley
Copyright 2004 Sharon HousleyBlogging for dollars might sound like the latest game show or some new drinking game, but it's the latest craze to hit the Internet. Bloggers began blogging for a number of reasons, but as the blog movement has increased in popularity, they have found ways to monetize their blogs and are seeing their commitment pay off. Whether a blogger's focus is to communicate with customers or just to have fun, they have begun looking at ways to earn revenue from their blogs. The most popular ways for bloggers to earn some added cash for their pet projects are: 1. ) Google Adsense in Blogs Google AdSense allows webmasters to dynamically serve content-relevant advertisements in blogs. If the visitor clicks one of the AdSense ads served to the blog, the website owner is credited for the referral. Webmasters need only to insert a Google-generated java script into the blog or blog template. Google's spider parses the AdServing blog and serves ads that relate to the blog's content. Google uses a combination of keyword matching and context analysis to determine what ads should be served. 2. ) Affiliate Programs (Product Endorsements) Affiliate Programs work when an affiliate web site receives income for generating sales, leads, or traffic to a merchant website. Generally, bloggers will mention or endorse specific products and if site visitors purchase the product, bloggers will receive a portion of the sale. 3. ) Product Promotion Businesses use blogs to detail how specific features or product add-ons can increase functionality and save time. Content-rich product promotion will help with search engine placement. 4.) Banner Ads While less popular than in the past, websites with high traffic levels can still earn decent revenue by selling banner space. As the Internet evolves bloggers will continue to seek out ways to monetize their opinions and thoughts. Daily journals and online blogs have become more than just a communication means to many. About the author:About the Author: Sharon Housley manages marketing for the NotePage http://www.notepage.netand FeedForAll http://www.feedforall.comproduct lines. Other sites by Sharon can be found at http://www.softwaremarketingresource.com, and http://www.small-business-software.net